So...you want to be your own boss!
Why consider a Franchise?
A Franchise is based on a proven business formula. Accordingly, franchising can lower the risk associated with operating a small business. Franchising systems offer you an opportunity to be self-employed - to be on your own, but not alone and is about “being in business for yourself, but not by yourself.”
Franchised outlets have demonstrated a greater survival capability over non-franchised small business outlets. The Franchisee is joining a group of like-minded individuals and sharing their ideas and experiences.
Why a Cookie Man Franchise?
- Cookie Man has been a successful operation in Australia since 1958 so we understand what makes a franchise. Now...over 50 years later, we are still a premier fresh cookie retailer in Australia, selling delicious, freshly baked cookies, mouth watering coffee, seasonal cookie gifts, and a number of speciality products. Furthermore, Cookie Man is a retail business with no ongoing royalties that has the opportunity to generate additional Corporate, Wholesale, and Fundraising revenue.
- Cookie Man's unique & exclusive fresh-bake oven concept provides aroma and animation at point-of-sale and thus consumer appeal in a world where freshness of product is ever more important. The Cookie Man ovens are simple to operate with full training provided. Our contemporary in-store design with café style seating ensures the complete customer experience.
- The unique products are what set a Cookie Man store apart from the rest. With such a vast selection of fresh cookies and yummy treats such as brownies, fudge and slices, Cookie Man products are well renowned with something to appeal to everyone. A functional category including Gluten Free cookies has also been developed. Our product range is continuously evolving.
- The cookies are baked from frozen doughs which are prepared and shipped to the store from our central supply facility. Doughs are thawed as required and then baked on the cookie oven which forms the central focal point of each retail Cookie Man outlet.
- Cookie Man takes coffee so seriously, we now roast our own unique blend of 100% Arabica Bean coffee which is Rainforest Alliance™ Certified. New store designs include the espresso machine being positioned prominently in the overall store design with all products on offer the perfect complement to our coffee.
With such longevity in an ever changing, ever growing market, our 50 year history shows the strength of our offer. Most importantly, for you, the satisfaction of owning your own business as an established brand, without being on your own..
Training & Support from Cookie Man
- Upon joining Cookie Man, you will undertake our training course, which covers areas such as product preparation & baking, coffee barista training, merchandising, rostering & hiring, marketing, fundraising, wholesaling, equipment care and maintenance.
- Cookie Man provides a comprehensive franchise support system with regular communication. Part of this system includes on-site training as well as provision of a detailed Operations, Training and HACCP Manual. These manuals mirror the training program we have structured, and cover most aspects of day-to-day business.
- We have highly experienced field staff who have a strong understanding of the dynamics of the business and specialised staff in different areas to assist you in running your business with expert advice.
Apart from product support, Cookie Man have a rolling series of promotions for each calendar year culminating in the Christmas Season shopping frenzy. National marketing campaigns may consist of new product roll-outs, special priced products, combo deals & branding which supports all vital information to our customers. Stores are also encouraged to develop local area marketing plans in conjunction with the shopping centre marketing management.
Cookie Man Fast Facts…
- The COOKIE MAN retailing concept is a 100% all-Australian business concept, which was first started in 1958.
- Cookie Man is a member of the FRANCHISING COUNCIL OF AUSTRALIA.
- NO ROYALTIES
- Easy operations, with no early starts like traditional bakeries
- Complete initial training, with on-going marketing and operational support.
- A vast selection of products generally exclusive to Cookie Man, including fresh cookies, snacks and seasonal gift lines, with something to appeal to everyone.
- Cookie Man’s own premium and exclusive 100% Arabica Bean Coffee, perfectly complimenting the delicious range of products.
- COOKIE MAN has grown internationally with numerous licensed cookie operations in many countries around the world including China and Greece, together with a joint venture operation in India.
A Cookie Man franchise is a carefully packaged, well-supported retail business and is a truly unique, proven, 100% Australian concept with over 50 years experience. A Cookie Man franchise is more than a shop, it's a dynamic business opportunity!
To assist with your decision and before commitment, COOKIE MAN recommends free on-the-job familiarisation in an existing outlet.
Warranties & Representations
Cookie Man makes no representations as to the turnover or profitability of any intended retail Cookie Man outlet or existing Cookie Man business nor does it warrant the performance of any such outlets. It is your responsibility to satisfy yourself as to the potential of such business prior to committing to a shop lease or Cookie Man Franchise Agreement. Cookie Man will furnish you with the names and addresses of existing franchisees to assist in your decision making process.
As of December 2010, Mrs. Fields Cookies acquired the Cookie Man business. As such, going forward, our offering is a Mrs. Fields store. Please click on the link below for more information about Mrs. Fields and how our opportunity works.
There are also a number of options related to Cookie Man Cookies for people who own existing food businesses and are looking to expand them, which we are happy to discuss with you. Simply fill out the Confidential Introduction Form on the Mrs. Fields website and we will contact you.